Membership Brochure - WHYY-TV I
helped develop the concept for this Capabilities/Awareness/Fundraising
brochure for Philadelphia/Wilmington public television station and
wrote all copy. Also, I developed concept and copy for a series of public awareness and programming ads and a TV spot.
Direct Mail Postcards - UBIA series targeting advertisers, promoting the benefits of placing their messages on airport shuttle buses.
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| Scroll down to bottom of page to view/download complete samples.
F.I.N.D Builder Program - Comcast
I
developed concepts and content for a variety of materials for Comcast's
First in New Development program that promoted marketing partnerships
between Comcast and residential builders.
All of these materials and additional consumer pieces I wrote for the
program are available as marketing tools for field representatives to
download from the Comcast intranet. Included there also is a three
module animated, narrated "Groundbreaking Partners" Flash presentation
I wrote and co-produced for builder audiences, which describes the
client's commitment to the builders' homebuyers; their customer service
platform and an overview of Comcast's fiber optic technology. The file
is too large to upload here.
Sales Connection Newsletter - Comcast
A
quarterly newsletter I developed and wrote for Comcast's Strategic
Sales Alliance Division, also creating their tagline, "Wired for New
Opportunities."
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